News Corp Australia, a leading media publisher in the country, has solidified its partnership with Women Sport Australia (WSA), extending its support beyond the Women in Sport Photo Action Awards (WISPAA). Having initially collaborated for two years on WISPAA, News Corp Australia is broadening its support to cover WSA’s advocacy initiatives and programs, establishing itself as the national media partner. With an extensive reach, News Corp Australia’s platform engages 18.1 million Australians monthly according to Roy Morgan.

The collaboration aims to enhance the visibility of Women Sport Australia, enabling a more influential advocacy for women and girls in the sports domain across Australia. Helena Dorczak, WSA Commercial Director, expressed pride in the extension of News Corp Australia’s support, emphasizing the long-standing positive relationship between Women Sport Australia and News Corp Australia through WISPAA. She underscored the significance of this partnership in leveraging the momentum around women’s sports post the FIFA Women’s World Cup, propelling their advocacy efforts to a wider audience.

Michael Wilkins, Managing Director of News Sport Network at News Corp Australia, highlighted the publisher’s dedication to supporting the communities it serves and emphasized their commitment to providing comprehensive coverage of women’s sports in Australia. He reiterated News Corp Australia’s position as the premier platform for sports enthusiasts seeking the latest news and in-depth analyses. This partnership would enable them to back WSA’s advocacy work in amplifying the narrative around women’s sports – from grassroots community endeavors to international champions.

Women Sport Australia, operational since 2005, has actively collaborated with various stakeholders globally to enhance opportunities for women and girls in sports and recreation. The partnership with News Corp Australia aligns with their strategic goal of advocating for and advancing the interests of women in sports at various levels. In addition to their partnership extension, News Corp Australia will continue its involvement with WISPAA in 2024 and support WSA’s industry round table events and strategic priorities during the same year.

CODE Sports and KommunityTV will be event partners of the upcoming 2023 Women in Sport Brunch being delivered by WSA at Marvel Stadium in Melbourne on Friday 6 October, tickets and further information about this event can be found here: https://www.womensportaustralia.com.au/women-in-sport-brunch/

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Photo Courtesy Women Sport Australia

Courtesy Women Sport Australia